Hi, my name is Tom Fraser–Wishart, and I am a freelance digital, branding and graphic designer, with 15 years experience helping lead creative change in small and large fashion and lifestyle brands, including COS and Urban Outfitters.

Drop me a message if you'd like to collaborate on all things creative, large or small.

You can download my full CV here

HungerTV.com re–design

Working with Rankin, and his creative team, I designed the concept, user journeys and products for a new HungerTV.com, a creative hub of pop culture editorial content. The overall aesthetic mirrored the printed version of Hunger magazine, featuring the bright border treatment, and bold typographic elements.

Products I designed include a fullscreen navigation, optimised search and larger scale design components to showcase imagery off at an impactful scale. The whole re–design was handed over in Sketch to an external development agency, who pushed this re–design live in 2018.

More work

Urban Outfitters graphic design
COS ✕ Lea Columbo