Tom Fraser–Wishart

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Hi, my name is Tom Fraser–Wishart, and I am a freelance digital, branding and graphic designer, with 15 years experience helping lead creative change in small and large fashion and lifestyle brands, including COS and Urban Outfitters.
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Drop me a message if you'd like to collaborate on all things creative, large or small.
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You can download my full CV here

Urban Outfitters graphic design

A core part of my role at Urban Outfitters was to update and re-invent POS & packaging, including seasonal shopping bags. Using recyclable materials, we used simple print techniques but in bold, exciting colour palettes, and showcasing playful, illustrative logos and typography.

More work

The White Shirt project
COS ✕ Pitti Uomo